Do you always get a great product when you shop online? Probably not! And this is because some important factors are forgotten when you get on to an e-commerce store and begin with clicks to dunk items in your shopping cart. Here are some tips that can help you to derive more value for money from online shopping:
PLANNING
Decide what matters: You should have a good idea about the ‘must have' features and the ones that you will prefer to have in the product you plan to buy. Make your own list before you get on to the store because the ‘attractive features' mentioned to market the product may cause you to forget about your original requirements.
Plan a budget: Keep a record of how much you intend to spend and avoid being an impulsive buyer if it only causes you to regret later. Also make a note of the shipment charges wherever applicable as this too will be a part of what you actually spend while shopping from home or through a device.
PRODUCT COMPARISONS
Search engines: You can get more information on a product, brand and also a lesser known online store by typing the name in search engine bar along with keywords like review, complaints and scam.
Read online reviews: Reviews from other users, experts and blog writers can give you an idea about particular products and the way they perform. However, you should not put your trust in just one or two reviews. Also check if the brand and website have a reputation for good customer service.
Comparisons between stores: It is good to check the price of an item at more than one store. Also look at shipping costs while deciding upon the best deal. There are e-commerce stores that offer discounted rates for bulk shopping. If you are a retailer trying to replenish your stocks or add a new line of products, going for such offers may be in the interest of your business. Just be sure about the product quality though and don't be taken for a ride.
Be aware of return policies: Remember that not all stores have the same policies for returns and replacements. Some may charge a fee when you ask for an item to be replaced. So check these points before you start shopping. Do not hesitate to talk/write to customer service people if there is any doubt.
CHECKING OUT
Secure checkout: does the website URL start with "https" when you reach the check out page? Https stands for Hyper Text Transfer Protocol with Secure Sockets Layer. It is a protocol to transfer encrypted data over the Web and ensures a secure check out for the customer who has to provide his/her credit card and bank information over the Internet.
Online shopping can be enjoyable if you are getting useful and delightful products from a store. And once you develop confidence in quality of items and customer service, you do come back again and again on the same store for more. You may also want to recommend the site to others and be a part of the review process that helps millions of other users to make a decision.
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